BME invites international event organizers and journalist to come to Brazil

Porto Musical 2020
Three international event organizers and one journalist arrived in Brazil in February 12 at the invitation of Brasil Music Exchange (BME) – a Brazilian music fostering project carried out since 2002 by means of a partnership between Brasil, Música & Artes (BM&A) and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil). The group will attend Porto Musical, in Recife, and participate of the meetup “Sua música fora do Brasil” (Your music worldwide), scheduled for February 17, at the BM&A headquarters, in São Paulo.

The guests are renowned professionals from the music industry in Mexico, France, England and the United States and have been working for years in the selection of artists for the events they organize, what gives participants a great business opportunity.

From February 13 to 15, the group of foreigners will participate in the 9th edition of Porto Musical. The event taking place in the historic district of Recife promotes the meeting of music professionals and the networking, exchange of ideas and experiences and creation of business opportunities, activities it has been fostering since 2005.

This year’s program is very rich and gives the professionals a chance of presenting their works and getting updated on what’s going on in the music industry by means of showcases, conferences and pitching sessions.

After Porto Musical, in the Northeast region of Brazil, the guests go to São Paulo for a meetup. The event is a warmup for the Brasil Music Summit, an event taking place in São Paulo from October 6 to 10.

The meeting scheduled for February 17 will be a talk involving the group of foreigners and BM&A members. The theme will be business opportunities for each guest and in such occasion there will be an explanation about the best way for Brazilian music to reach the target countries. After the panel, a happy hour will take place. The tickets are sold out.

The group

Christine Badier has been for 35 years the manager of the New Morning, one of the oldest live-music venues in Paris, where legendary names of jazz have performed already. Some classic albums of such music genre were recorded there. Brazilian artists Bixiga 70 and Criolo are among the artists who had gigs in the club.

Jordana Leigh is the director of the David Rubenstein Atrium at Lincoln Center, a performing arts venue she helped to open in 2009. In the past decade, the Atrium has hosted over 900 performances and commissioned 45 new art pieces, and has received artists from more than 100 different countries.

Ruari Frew, a member of the Columbo Group, will be the critical eye of the company responsible for the program of several music venues in London, such as, for example, Jazz Cafe, a place where some Brazilian artists have performed already and that organizes the Maiden Voyage Festival, which gathers together jazz and hip-hop artists and fans.

David Peñaloza will cover the event. He is a host, curator and music programmer on radio station Ibero 90.9, in Mexico.

ABOUT BME

Brasil Music Exchange (BME) is a Brazilian music fostering project carried out since 2002 by means of a partnership between Brasil, Música & Artes (BM&A) and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil). For such purpose, BME organizes several activities to promote the business and the image of Brazil abroad.