Arquivo de Tags: midem 2011

Midem 2011

11 February, 2011 | BM&A Actions

As previously announced here on BrMusicExchange’s blog, took place in Cannes, France, between the 23rd and 26th of January, one of the most important events in the international music calendar: Midem 2011.

Highly attuned to the market’s new tendencies, the event discussed the most various aspects of the music market and has been considered so far, the edition that gave most attention to references and realities of digital media. Numbers show that from 2010 to 2011, there was a 30% increase in the presence of digital companies, which represents 20% of all participants.

BM&A was there once again and, according to its representatives, Midem 2011 was a success in terms of exposure of the Brazilian product. One of the main intentions of the institution was to promote alliances between entities related to music, so that experiences could be exchanged to increase trade and cultural negotiations between countries.

Michel Nicolau, BRMusicExchange’s consultant, explains: “BM&A acted on two fronts at Midem. The first was regarding relationships with other music exportation associations, with meetings held with offices from countries like England, Germany, Finland, Norway, Iceland, Argentina, Chile, Sweden, Australia, among others. The second one was related to the BrasilMusicExchange project, which intends to transform the organization into a kind of hub for commercial trade in the music industry”.

Meet Latin America

Within the lineup of the event, Midem held a conference promoted by BM&A – “Meet Latin America”. Opened by Michel Nicolau and moderated by Robert Singerman, BrMusicExchange’s PR, the panel also had the participation of professionals with extensive experience in the market, who discussed the various ways of dealing with the opportunities and challenges of the region.

Leonardo Ganem, from Som Livre, John Telfer, from Basement Brasil, Beni Goldenberg, from Terra Sonora and Laura Tesoriero, from EPSA Music, The Orchard, also joined the BrMusicExchange’s team and gave a special attention to a discussion about the importance of the digital market in their countries, in addition to commenting traditional methods of promotion such as concerts.

During the conference BM&A also presented to the international market the BRMusicExchange project.

Speed Networking

The “Speed Networking” promoted by BM&A was also a success. At this alternative kind of meeting, representatives of Brazilian companies (just as on “Speed Dating” meetings), met with entrepreneurs from around the world, who had three minutes each to present their products and ideas. The dynamic was dictated by the sound of the gong, which indicated the exchange of partners. An extremely effective way of making new connections.


Also according to Michel Nicolau, BM&A’s consultant at the event, one of the great, and good, surprises at Midem 2011 was the greater exposure and discussion on the digital market – as an example of the presence of digital companies, Youtube took part on the event officially for the first time. Despite the decrease in the number of participants, the most important players were there and in activity.

Were also considered highlights:

- BM&A’s meeting with PJ Bloom, one of the world’s greatest music supervisors, responsible for TV shows like Glee. BM&A has invited him to come to Brazil as part of the BRMusicExchange project.

- The promotional compilation produced by BM&A, which was distributed by the British publication Music Week significantly increased the exposure of Brazilian music.

“Finally, we have to mention that Brazil really took a new position in the international market, a position of leadership. Our economic growth and the work of the BM&A team led us to this condition”, says Michel.

Midem 2011 – First photos!

26 January, 2011 | BM&A Actions

Brasil Music Exchange’s team was at Midem 2011, music event that happened in the last few days at Cannes, France.

To see some photos of the Brazilian participation, visit our Flickr!

BM&A and Music Week at @Midem

13 January, 2011 | BM&A Actions

As part of the promotion of national artists in events outside Brazil BM&A, in a partnership with the British magazine Music Week, has prepared a different action for Midem 2011. During the fair promotional CDs with tracks of Brazilian artists, will be distributed, attached to each copy of the publication – prepared exclusively for the occasion.

7000 CDs will circulate between Midem participants and the magazine’s subscribers in the UK. Inside of it there will be a page with information about each track, including contact details of the Brazilian participants. There will also be a digital version of the magazine that includes all the tracks released, and that will be sent to 18,000 online subscribers. In addition to that, the special edition of Music Week has an exclusive article about the Brazilian music market.

Among the artists who participated in the selection for this project, which happened during the year of 2010, are: Guizado, Thiago Petit, Bruna Caram, Cérebro Eletrônico, Luisa Maita, Canja Rave, Macaco Bong, among others.

Another prove that BM&A is, once again, enabling new businesses to the Brazilian music!

Midem Talent – Brazilians in Cannes

12 January, 2011 | BM&A Actions

Midem 2011 is coming and Brazil will also be represented at the event by musical presentations! Participants out there will be able to see live performances of the best Brazilian jazz in pocket shows planned especially for the fair.

On January 24th, Midem Talent, held at the Martinez Hotel, will receive two Brazilian jazz formations, beginning at 18:30. Gisbranco, a partnership between pianists Bianca Gismonti – daughter of legendary musician Egberto Gismonti, and Claudia Castelo Branco, open the venture with some of the best of Brazil’s new jazz generation, playing reinterpretations of  great classics of our popular music: From Villa-Lobos to Ernesto Nazareth, from Edu Lobo to Egberto Gismonti.

Gisbranco will be then followed by the Hamleto Stamato Quintet. Led by artist (musician, producer and composer) Hamleto Stamato, the band is formed by Widor Santiago, Saxophone, Paulinho Trompete, trumpets, Augusto Mattoso, bass, and Erivelton Silva, drums. Hamleto, son of a brilliant saxophonist and flutist of the same name, known by playing with Hermeto Pascoal, takes the piano and runs the show scheduled to start at 19:10.

Midem 2011: Meet Latin America

11 January, 2011 | BM&A Actions

Beyond the great economic and social advances in Latin America – and especially Brazil, what’s happening with the music industry in that continent? Do you want to do business there?? Three key professionals will discuss their experiences of dealing with the opportunities and challenges.

The conference will be opened by Michel Nicolau. Michel Nicolau is a sociologist, PhD student at the University of Campinas, in Brazil and music industry researcher. He was manager of BM&A between 2003 and 2006 and since then is a consultant of the institution.

The moderator is: Robert Singerman. Robert has 30+ years as a booking agency owner, manager, label exec, consultant, producer, venue programmer, music supervisor and representative of French, European and now Brazilian music export offices in North America. He’s spoken at conferences and panels worldwide, from Brazil to Australia.

We have 4 speakers including yourself:

Leonardo Ganem – Som Livre: Before becoming an executive in the music business, Leo Ganem developed a career as a medical sciences researcher. He received a bachelor’s degree in Biology from Wittenberg University, a Ph.D. from UW-Madison and completed his postdoctoral work at Harvard Medical School in Boston. In 2001, Leo left the lab life to join the Rio de Janeiro office of McKinsey & Co as an associate consultant focused mainly on business strategy. In 2004, Leo joined Som Livre as CFO and 3 years later he became CEO. Under his supervision, Som Livre captured a 30% share of the Brazilian CD and DVD market, becoming one of the largest independent labels worldwide. He was also responsible for developing the live entertainment and digital businesses that today account for nearly 40% of company revenues.

John Telfer – Basement Brazil: John worked at Albion with the Stranglers, 999, Hazel O’Connor and many others in the heydays of punk and new wave. He opened his own publishing and management company, Basement Music, in 1978. He managed Joe Jackson, Everything but the Girl, Hal Willner, Sweet Honey in the Rock,  The Proclaimers and many others. He still manages Television and Tom Verlaine. He was the International Director at Rykodisc/Palm Pictures/Manga  for 5 years before moving to Brazil, and helped to set up a network of licencees and distributors around the world. Basement Brazil is his publishing company representing mainly international catalogues such as Blue Mountain, Bucks, Chrysalis, Music Sales, as well as a number of Brazilian writers and groups like Mawaca.

Beni Goldenberg – Terra Sonora. Beni is the Product Development Manager at Terra Networks Brasil and the Sonora store. One of the leading figures in the local digital market, Beni worked at the ground–breaking Usina do Som, the first online radio service in South America.

Laura Tesoriero – Epsa Music, The Orchard: Laura Tesoriero is the CEO of EPSA Music, Argentinian record company specializied in tango and folk music.  She began her career running a CD and audiotape manufacturing plant.  She later became involved in the content side of the music business.  Four years ago Laura entered the music publishing business as well. Three hundred Argentinian authors and composers have already signed with EPSA PUBLISHING, with their compositions including almost five thousand pieces of Argentinian typical music, folklore and tango music. Laura has also been active in the field of online distribution.  She started the website ZAPMUSICA, a digital media service that is a pioneer in Argentina.  She has been the South American representative of THE ORCHARD since 2003. Laura is currently a director of CAPIF (the national association of Argentinian record producers). Laura has been a speaker at numerous international conferences on topics such as how to administer an independent record company and the importance of intellectual property in developing countries (WIPO)

Midem 2011

22 December, 2010 | Exchange