Classical:NEXT will happen from 14th to 17th of May in Vienna, Austria and Brazil will have a strong presence at the event. Besides the participation of the associated companies A Casa Estúdio, Água Forte Produções, Dell’arte and Litoral Produções, the event will have for the first time showcase of a Brazilian artist and Brasil Music Exchange’s participation.
Água Forte Produções has already taken part of the event last year and its director Thiago Cury was responsible for the connection between Classical:NEXT and Brasil Music Exchange, which resulted in the development of the following activities in this edition of the event: the Brazilian companies will have stands in partnership with Brasil Music Exchange, who will also organize meetings where the Brazilian companies will be able to present the classical music scenario in the country to international potential buyers.
“I got to know about Classical:NEXT in 2013 through Thiago Cury, who was convincing some musicians to apply because he believed the event needed Brazilian presence, he identified room for renovation with our repertory”, explains guitarist Daniel Murray, who will present a showcase in this edition of the event. “So I decided to apply with the solo showcase “Brazilian contemporary composers”, where I present contemporary Brazilian authors such as José Augusto Mannis (Estudo para MD) and Arthur Kampela (Happy Days II para violão e eletrônica) as well as some of my own compositions (Entremeios, Sobremaneiras de tocar)”, he says.
Daniel has also presented a showcase in the last edition of Midem, in France. “I created a trio together with Emiliano Castro and Gustavo Barbosa Lima (Trio Sopro & Cordas) and we presented a showcase that was mainly authoral of instrumental music”, he remembers. “Since I have always dedicated myself to popular music as much as to contemporary music, I notice that I am living an extremely grateful moment taking part of these two important international events where I am able to present my work and research in both areas”, he analyses.
“Brazilian music has always created interest outside the country. We have great musicians, composers, singers with international technical level, who are able of acting in any part of the world. But who need more organization of their own careers, tecnhical planning and maturity in this aspect”, explains Carlos Eduardo de Oliveira, of Litoral Produções.
“Classical:NEXT is a young fair growing every year. We believe that when such an event is created it is because there is such a demand. Classical music professionals are already looking for more organization, also to creat a catalog of the people who act in this scene. They look for opportunities in a different way now: visibility is finally created”, he analyses.
Brazil will also be present at the conference program. One of them is called “Panorama Brazil”, which will present a panorama of national classical music market. Participants will be Carlos Prazeres, Artistic Director of Orquestra Sinfônica da Bahia, Claudio Dauelsberg, Special Project Director of Dell’Arte Soluções Culturais, David McLoughlin, Trade developing manager of Brasil Music Exchange – Brasil Música & Artes and Marcelo Lopes, Executive Director of Orquestra Sinfônica do Estado de São Paulo. The conference will be coordinated by Thiago Cury, Director of Água Forte Produções and creator of Strange Music Festival. On the 16th, from 12 às 12h45 na Conference Room 1.
Another conference about Brazil will be “Catalist Brasil: A Transformative Vision of the Future”. Focus here is to understand how classical music will achieve relevance in the 21rst century, in a way that the country will be recognized by the level of its cultural agenda, by the finance valorization of its activities and for its innovation. Brazilian specialists in classical music will explalin their contributions to the sector and reveal how the country will establish sustainable global connections and how it can contribute to the development of a new generation of creative leaders. Participations of Heloisa Fischer, founder of VivaMúsica!, Leandro Carvalho, founder and artistic director of Orquestra do Estado de Mato Grosso, David Chew, founder and musical director of Musical da Rio Cello. Coordinated by Cristina Becker, international entrepeneur, curator and Arts Management specialist. On the 16th, from 11 to 11h45, in the Lecture Hall.