The city of Liverpool, England, will be home of one of the most expected international music, media and technology events of the month of May. The festival+expo+conference Liverpool Sound City will take place on the British city from the 17th to the 19th of May 2012.
The annual event is “focused on the zeitgeist and looking forward, intent on bringing the best new music, film, art and more from all over the world to Liverpool. While the primary convention focus is on bringing together a vast array of creative and digital industries business professionals, artists, music, film and art fans to enjoy today’s best new music and chart the future course of the music, digital and creative industries”. Considered an international event, Sound City features speakers and delegates from 23 countries. Those represented include: Australia, Brazil, Canada, China, Denmark, Finland, France, Germany, India, Ireland, Israel, Italy, Japan, Lebanon, New Zealand, Norway, Poland, South Korea, Spain, Sweden, Switzerland, Taiwan and the USA.
“Taking inspiration from the golden age of Expos, where the new, the innovative and the exciting were brought together under one roof to delight and amaze, Sound City Expo brings the newest and most forward-thinking exhibitors to the Echo Arena in Liverpool – providing access for both consumers and music/digital professionals to the people, tools and services they will need as we move ever onwards in the digital age. As a reaction to the traditional, staid music trade-shows that have proliferated the calendar, Sound City Expo will focus on the current and future intersection of music, art, business and technology – giving a real insight into what is possible in the modern age. SCE will be fully integrated into both the convention and festival offerings of Liverpool Sound City, manifest in live demos, masterclasses, discussions and more – all of the same high standard as LSC itself and featuring many performers and speakers”.
As part of BrasilMusicExchange’s effort, during the 2012 edition of Liverpool Sound City the country and it’s interests will be represented both during the conference and the music festival. BMA’s project will be participating through one of the heads of BME, Irish producer based in Sao Paulo David McLoughlin, who will be talking about the Brazilian music market, opportunities and further information about the country’ dynamic during a scheduled Roundtable. Musically speaking, Brazil will also be on stage during the festival. National groups such as Anna-Anna (Rio de Janeiro) and Some Community (São Paulo) have confirmed there shows and are officially included on the program.
Source: Liverpool Sound City Official website